A home health care business franchise is rewarding in more ways than one
If you’re ready for your next big move but don’t want the stress and unknown of starting from scratch, you might consider purchasing an existing business or a franchise. The good news: there are many options to choose from. The almost-as-good news: there are so many options to choose from. A home health care business may be a great next step in your career. Here’s why:
1. It’s an industry with ‘heart’
Invest in a home health care business not just to fill your wallet, but to fill your heart. This is your chance to make a difference in people’s lives, whether you’re working with clients, caregivers, or families. You could own a fast food joint, but it’s not likely going to give you the same sense of fulfillment as impacting people in your community with home care.
2. The need for home care is going to explode in the next few years
Baby Boomers are now hitting their 60s and 70s. Within the next few years, we’re going to see a spike in the aging population, as well as in the senior health care industry. Many seniors would prefer to stay at home as long as physically possible, rather than live out their older years in a medical environment. Now is the perfect time to get set up for the senior care boom, and help Boomers comfortably adjust to aging at home.
3. You don’t need a health care background
While a background in health care is a definite asset, home care is the perfect option for anyone who thrives on making people happy. If you’re new to the industry, it’s worth asking the experts to refer you to the best resources and provide tips to determine if this next step is right for you.
4. There’s room to grow, inside and out
Whether you want to build a team, satisfy your altruistic needs or both, there’s room to grow as much as you’d like. The more determined you are, and the more your passion pushes you, the more you’ll find doors opening. You can start with a small investment and small team, or you can go all-in and make a splash with multiple territories right off the bat – the choice is all yours.
5. It’s the perfect choice for people who love people
Home care definitely isn’t solo work–the very definition involves assisting others. If you love being surrounded by others who love, this may be your calling. Business should be about more than just the bottom line. Start one in-home care if your end goal is to provide a service for those in need.
6. It’s an opportunity to get closer with the community
As a ‘people person’, having a home health care business can give you one more reason to interact with your community. Not only are word-of-mouth and person-to-person interactions important marketing tools in this industry, giving back and getting involved can feel just as good as the work you’ll do. If you partner with a brand like Nurse Next Door who can manage the scheduling requests of your clients and caregivers, you’ll have time to volunteer at local events, bring flowers to the seniors’ center, and get to know the community better.
7. You won’t have to sit behind a desk all day
You’ll encounter people in all sorts of environments: at home, at the office, at medical facilities, and even at events. You can choose your level of in-person involvement, which means a more flexible, fun, lifestyle.
8. The health care industry is huge
Home care is an 93 billion dollar industry (US), and is growing rapidly. Studies project the number of Americans 65+ will double by 2050, and it’s expected that two thirds of that age group will need long-term care in their lifetime. Jump on board now, so you can establish your home health care business before there’s a boom in home care providers, too.
9. You’ll meet other purpose-driven people
Home care is as warm and fuzzy as you make it. Your outlook will make a huge impact on your clients’ experience. If you see aging as melancholy and somber, you’ll pass those emotions to your team and your clients. But if you’re in it to help people age happier and feel better, your sentiments will trickle down through the levels of your business. The people you hire will be just as purpose-driven as you, and you’ll immediately experience the rewards that come with a positive team. You may also want to consider buying a home health care franchise, where you’ll get to learn from other passionate franchisees who feel just as good as you do about providing great service to people needing in-home assistance.
10. Home care is here to stay
If you were getting on in age and needing assistance, would you prefer to be at home with a caregiver, or in a hospital? You’d likely choose the former. Many people feel the same, and that’s not going to change anytime soon.
It’s a great time to get into home care–the need is going to dramatically increase over the next few years as Baby Boomers hit their 80s, and it’s likely going to continue for another 20 years. The industry can be expected to explode as well, and it’s rare to be able to forecast an impending shift like this. Consider it a gift. Take advantage of the opportunity and get into the home health care business now!
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